News - Page 12 of 13 - Hyper Media

Mar

14

2020

Instagram Strategy: Growing Your Followers and Business

Social Media Feedbusiness, Followers, Instagram

Looking for a strategic approach to organic Instagram growth? Wondering how to develop content that will grow your business and your Instagram following? To explore how to use Instagram as a hub for shareable content that leads to business growth, I interview Vanessa Lau on the Social Media Marketing Podcast. Vanessa is a community development expert who specializes in helping online coaches. Her course is The BOSSGRAM Academy. She has 200,000 subscribers on YouTube and her podcast is called Turn Your Followers Into Clients. Vanessa explains three mistakes that can derail your Instagram marketing and shares her three-step strategy…

Mar

12

2020

By Hyper Media

25 of the Best Form Builder Tools for 2020

Social Media How to GuidesBuilder Tools

You’ve heard it before -- forms are the gold standard when it comes to capturing leads, learning about industry trends, doing market research, and even just getting some customer feedback. It might be one of the older methods in the book, but old is gold. Before we dive into the best form builder tools for 2020, though, let’s talk about what a form builder exactly is. With no shortage of options, the best form builder apps tend to be quite similar and user-friendly. Whether you want to make a contact form, a sign-up form, or a survey, form tools are…

Mar

12

2020

By Hyper Media

How to Use LinkedIn to Amplify Your Live Event Experience

Social Media How to GuidesLinkedIn

Why Use LinkedIn to Amplify Your Impact at Live Events? LinkedIn started as an online job fair. Unless you were in the market for a new gig, it was hard to justify spending time there. But over the past few years, LinkedIn has evolved into a full-service platform for building your professional reputation. You can use the platform to publish thought leadership, connect with colleagues and peers, and follow inspiring mentors. And there are plenty of folks to network with: The latest count was 675+ million members and rising. LinkedIn is also reporting higher engagement on posts than other social networks. Basically, if…

Mar

10

2020

By Hyper Media

Why Making Your Business More Secure is Easier Than You Think

Social Media Feedbusiness, secure business

If you’re concerned about business security and you want to change your approach to it, you’ve come to the right place. Many businesses have lacking security measures in place, and you might think that this is all very complicated and difficult to understand but that’s not the case. It’s actually easier than you think to make your business more secure and we’re going to talk about why that’s the case. Updating and Patching Will Help a Lot When you update and patch the software your business uses on a day to day basis, it has a huge impact on…

Mar

10

2020

By Hyper Media

How Employees Can Improve Organic Reach and Engagement

Social Media How to GuidesInfluencers

In this article, you’ll discover how to identify and work with in-house influencers to improve organic reach and engagement for your social media content. Why Use Internal (In-House) Influencers? Among your brand’s internal stakeholders, you’ll likely find a few people with large personal or professional networks. When they share your brand’s content on social media, or when you share content about them, you’ll notice an uptick in organic reach and engagement. These are your internal influencers. It’s no secret that employees are some of the most trusted representatives of your brand. According to the Edelman Trust Barometer, potential customers trust employees…

Mar

10

2020

By Hyper Media

13 Amazing Free Chrome Extensions For SEO

Social Media How to GuidesChrome, Extensions, Keyword Surfer, SEO

Every SEO tool is different.Some have better keyword data, others have better link data, others give better technical suggestions… in other words, there is no perfect tool.And I really mean that, even though I created Ubersuggest for you.Plus paying for a handful of SEO tools can be expensive and isn’t realistic.But don’t worry, because today, I’m about to make your life a bit easier. Here are 13 free chrome extensions that will help you with your SEO.What’s beautiful is that when you combine them all, you’ll have everything you need.So here goes. Extension #1: Keyword Surfer It doesn’t matter if…

Mar

09

2020

By Hyper Media

Promote Your Business Effectively With Perfectly Designed Outdoor Vinyl Banners

Social Media How to Guides

You can improve the chances of discover-ability of your promotions as well as enhance its impact on the passersby when you use vinyl banners. Your business will be noticed easily and at the same time bring potential customers towards it. The best part of it is that it will become the highlight of a local event. On the other hand, if you use these vinyl banners in front of your storehouse, it will enhance the exterior of the premises and at the same time will advertise your business to the world. You can make these banners tailored according to your…

Mar

09

2020

By Hyper Media

Twitter, Facebook, or Instagram? Which Platform(s) You Should Be On

Social Media How to GuidesFacebook, Instagram, Twitter

When you begin implementing a social media strategy for your business, one of the first questions you'll ask yourself is this one -- Should my business be on Twitter, Facebook, or Instagram? Those three social media sites offer considerable opportunities to connect and engage with a network, increase brand awareness, and drive traffic to your site. But they're also incredibly different in terms of purpose. Ultimately, Facebook's purpose is to connect people with their friends and family. People use Facebook to share photos, videos, and general updates on their lives. Twitter, on the other hand, is used to share ideas,…

Mar

08

2020

By Hyper Media

10 Beginner Tips For New Social Media Campaigns

Social Media FeedSocial media, Social Media Campaign

The only way you can develop a social media campaign that is effective and successful is by planning. To help you get started, here are ten tips on how to create a new campaign from scratch. 1. Stick To The Promotional Rules Of The Social Media Platform You Are Using. The first thing that you need to consider is working on a social media platform that has promotional rules that you are aware of. For example, you can promote your brand on Facebook as long as you adhere to the strict rules of promotion. If you fail to abide by…

Mar

08

2020

By Hyper Media

The data behind incrementality on Amazon

Social Media FeedAmazon, incrementality

Every marketer worth their salt is concerned about incrementality. Companies have, and should be, reevaluating their budgets, channels and service providers based on the ability to drive sales from advertising that they wouldn’t have captured otherwise. When it comes to Amazon, this issue is particularly important, because current SERPs can naturally cannibalize an otherwise organic sale with an ad for the same product that shows up prior to the organic result. For marketers, the key to managing this issue and driving incremental sales is through a combination of segmented bidding strategies for brand, category, and competitor key terms, contextualizing Advertising…