News - Page 8 of 13 - Hyper Media

Apr

02

2020

The New Way to Chat With Your Visitors

Featuredcompetitive market, New Way to Chat, Templates, With Your Visitors

Marketing has evolved into an omnichannel approach. This means you can no longer just go after one channel to succeed. Back in the day, companies like Facebook grew into billion-dollar businesses through one channel. Facebook used email to grow and they did it by having you invite all your contacts to join Facebook. Yelp was also similar. They grew into a multi-million dollar business through one channel… SEO. Dropbox grew through social media. If you tweeted about Dropbox, they would give you more space. These marketing approaches worked well for all of these well-known companies, but what’s wrong with them?…

Apr

02

2020

By Hyper Media

How to Run a Social Media Contest That Gets Tons of Engagement (11 Contest Ideas)

FeaturedGoals, pinterest, Social Media Contest

There are so many rules and guidelines and so much planning and preparation involved. A contest could be the best tactic you’ve ever introduced to grow your reach, drive site traffic, and generate leads, but you want to ensure you're doing it right. Here's how you can set yourself up for success with contests on Facebook, Twitter, Pinterest, and Instagram. How to Run a Contest on Facebook Facebook is the most widely used social media platform, so running a contest on Facebook makes sense. After all, your prospects most likely hang out here. Here are some best practices: Follow the…

Apr

02

2020

By Hyper Media

25 Stats That Prove Why Workplaces Need to Embrace Diversity

FeaturedDiversity, Stats, workspace

As a legally blind person who's held roles that involve editing, design, and highly visual tasks, I thought I had it easier than a lot of other visually impaired people in my field. I'd never been blatantly discriminated against or felt like I didn't receive an offer due to my vision. In fact, I've been lucky enough to work on teams run by women or diverse leaders. However, as I got older, I realized that I hadn't completely evaded misjudgments related to my eyesight. While I've had a handful of great experiences, I've run into a few subtle job interview…

Mar

31

2020

By Hyper Media

How 5 Brands Use WhatsApp For Marketing

FeaturedBrands, marketing, Whatsapp

In 2019, WhatsApp reached 2 billion global users and solidified itself as the most popular mobile messaging app worldwide. When the app launched in 2009, it was just a basic SMS platform that allowed you to log on, text message friends, send photos or videos, and make voice calls globally using Wi-Fi. The app became popular as an alternative to paying costly phone bills to communicate with loved ones around the world. As one of WhatsApp's earlier adopters, I discovered the app when studying abroad in Ireland. After blowing up my U.S. cell phone bill with roaming fees and spending…

Mar

31

2020

By Hyper Media

Headline writing: 10 ways to get more eyes on your content

Social Media How to GuidesContent, Goals, Headline, Writting

Looking to master the art of headline writing? Good! Because conventional wisdom tells us what we already know: most people read and share posts based on titles alone. Couple that with the fact that we live in an era of clickbait headlines where brands and blogs will say just about anything to score clicks. Listen: from blog titles to social posts and beyond, knowing how to write a compelling headline is an invaluable skill. And despite popular belief, doing so means more than just running your titles through a generator. Don’t consider yourself much of a copywriter? Don’t sweat it!…

Mar

31

2020

By Hyper Media

How I Use Facebook Live, Webinars, and Virtual Conferencing Software

Social Media How to GuidesFacebook Live, Virtual Conferencing Software, Webinars

Many business owners and marketers are being forced to conduct more of their business online, due to the latest health crisis. In some cases, this is a crash course for those who aren’t sure where to start. I’ve been doing everything online for the life of my business, nearly nine years now. Webinars, Facebook Live, team meetings, social events, and consultations. I’ve tested just about every app and piece of software. I’m hosting an upcoming training to walk you through all of the specifics regarding how I do it — and how you can do it, too. But, for…

Mar

30

2020

By Hyper Media

Choosing Between Dry Hire and Wet Hire

FeaturedDRY HIRE, Wet Hire

You have two options when hiring equipment from a plant hire firm like the equipment that you will see at http://www.ruttle.co.uk. There’s dry hire, and wet hire. Dry hire means that you will only hire the machine, while wet hire means that you will hire the equipment, plus the operator. Depending on your needs and preference, one of them may be the right choice for you. To better understand your options and to help you decide which to select, here are their pros and cons. Dry hire pros Cheaper. You will only pay for the equipment rental so that…

Mar

30

2020

By Hyper Media

The Best Website Development Methodologies for 2020

Social Media How to GuidesDevelopment, Methodoligy, Website

At this point, there are more than a billion websites available on the internet, and each one of them has a reason to exist. Some of them offer products/services, some cater to crucial problems, while some are there for fun and entertainment. In a situation like this, it is straightforward to say that every concept, effect, and design on the internet has been used up at someplace or the other. That is why developers find it tricky to cook up something new to develop a website, and this development sometimes doesn’t come that easy- innovation is crucial. The fact that…

Mar

30

2020

By Hyper Media

Are Amazon ‘Sponsored Products’ Ads Worth It?

Social Media FeedAmazon . Sponsard. Ads. Products

Say you're in the market for a new pair of headphones or a new guitar tuner. Where would you start your search? Google, right? Not so fast. Amazon came away with nearly 40% of the US ecommerce market in 2018. Google still remains the top search tool for B2B purchases and services and informational queries that lead to purchases, but Amazon is the dominant front runner in ecommerce. Need help getting started with inbound ads on Amazon, Google, LinkedIn, or Facebook? Book a free meeting with The Center for Inbound Advertising here. So what does this mean for you? When…

Mar

30

2020

By Hyper Media

8 Essential SEO Tools for WordPress Bloggers

FeaturedBloggers, SEO, Wordpress

WordPress is one of the major, and without a doubt, one of the best content management systems in the world. The statistics on the official WordPress site says that people produce about 70 million new posts and 77 million new comments each month. With numbers, this huge, standing out with content is quite difficult. However, by optimizing your blog posts for SEO, you can make Google notice your content and boost your search engine ranking. WordPress is just a tool and it won’t help you to get your brand awareness. But, WordPress makes it as simple as possible to optimize…