Brand Logos: The Good, The Bad, and The Most Questionable Designs
When it comes to your business' branding strategy, establishing your company's logo is one of the most critical tasks. Your logo are going to be pervasive throughout all of your marketing campaigns, and it's one among the foremost prominent branding elements that individuals will consider when someone mentions your company. Mounting research backs up how important a logo will be to your brand. In fact, a 2019 study from the Journal of promoting Research found that an effectively designed logo can "influence brand evaluations, purchase intentions, and brand performance." Your brand's logo should be memorable, versatile, and consistent, all the while giving your audience a…
