Content

Headline writing: 10 ways to get more eyes on your content

Headline writing: 10 ways to get more eyes on your content

Looking to master the art of headline writing? Good! Because conventional wisdom tells us what we already know: most people read and share posts based on titles alone. Couple that with the fact that we live in an era of clickbait headlines where brands and blogs will say just about anything to score clicks. Listen: from blog titles to social posts and beyond, knowing how to write a compelling headline is an invaluable skill. And despite popular belief, doing so means more than just running your titles through a generator. Don’t consider yourself much of a copywriter? Don’t sweat it!…
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Where Is Content Marketing Going in 2020?

Where Is Content Marketing Going in 2020?

In the field of internet, promoting your content is a race, and ‘content marketing’ is leading this race.  Yes, SEO has made gains in this race over the years, but content marketing is still at the forefront. In fact, other areas of marketing exist only because of content. Everyone is fisting off content. Isn’t it? Think about it. What would you have optimized if there was no content for search engines to index? Similarly, if there was no content, what would you post on social media? Nothing. If there was no content, then how would you communicate a message that…
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