Personal Brand

Whether they realize it or not, everyone has a personal brand.  Your personal brand is all about who you are in public. If you get dressed up in the nines to go shopping at a grocery store, you've got a luxury brand. If you don't ever curse, you could have a good brand. Your personal brand is not really who you are as a person. It's all about how you're treated by the world. But if you want to be real, these two items need to be aligned. So your personal brand can sound boring to you. Because, well, that's…